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dc.contributor.authorMunoka, Trizah Lawreen-
dc.descriptionA dissertation submitted to the college of humanities and social sciences in partial fulfillment of the requirement for an award of Bachelors Degree in Mass Communication of Kampala International Universityen_US
dc.description.abstractThe study focused on the television influence and prevalence of malaria among pregnant women in Russia Hospital Kisumu County Kenya. The main objectives were to establish the role television prevalence of malaria among pregnant women; to investigate the challenges faced by the television on the prevalence of malaria among pregnant women; and to identify possible intervention measures to mitigate the prevalence of malaria among pregnant women. The study used descriptive design. Descriptive research design gives full description of the problem or phenomenon being researched for better understanding. The study population consisted of pregnant women residing within Kisumu County, media houses, NGOs and government officials from Kisumu County, Kenya. The findings of the study revealed that television has served as the mirror among many households in Kenya. The content aired on television has significantly contributed to the prevention and controlling of malaria among the pregnant women. Despite the television programs put in place, to help reduce the prevalence of malaria among pregnant women, the study observed various challenges that the television faces when trying to create awareness and sensitize the community on malaria prevention. It was found that ignorance among many pregnant women was seen as a major challenge in the fight against malaria. In addition, the study states that the possible measures that can be put in place so as to reduce the prevalence of malaria among pregnant women include creating awareness among community on the prevalence and burden of malaria among pregnant women. After analyzing the data and coming up with the finding the following recommendations were made; the government should concentrate on the development of public health systems focused on preventive medicine of preventing malaria among pregnant women. The government through the Ministry of Health should carry out massive community based approaches to the control of malaria by using methods such as door-to-door household fumigation exercises which will prevent mosquitoes from inhibiting the houses where people live. The Ministry of Health should make it mandatory for all pregnant women to receive a prophylaxis dosage of malaria every trimester in the course of the pregnancy which should be free-of-charge to make it affordable for all pregnant women.en_US
dc.publisherKampala International University, College of Humanities and Social Sciencesen_US
dc.subjectTelevision influenceen_US
dc.subjectpregnant womenen_US
dc.subjectKisumu Countyen_US
dc.titleTelevision influence and prevalence of malaria among pregnant women: a case study of Russia Hospital Kisumu County in Kenyaen_US
Appears in Collections:Bachelors Degree in Mass Communication

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