An Integrated Web solution to Boost Online Marketing and Sales A case of Golden New Life Diamities (GNLD).
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Date
2010-06
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Kampala International University, School of Computer and Information Technology.
Abstract
This research project was set to facilitate the online marketing, production, distribution
and sale of GNLD products which included natural skin care products, food supplements,
among others. The research was successful because the findings correlated with what
other researchers have done in similar studies.
The response rate was adequate and the findings satisfactory for the purpose of this study.
The researchers clearly designed a system that would enable customers directly access
and buy GNLD products and also receive direct customer complaints which would
increase the efficiency and effectiveness of sale ofGNLD products.
The study also set some recommendations for any future research to be carried out, in
that, it recommends that the website should have more scripts in order to make the site
creative, dynamic and attractive and an integrated database system should be created and
incorporated with the website.
Description
A research project presented in Partial Fulfillment of the
Requirements for the Award of the Degree of Bachelor of
Computer Science and Information Technology of Kampala
International University.
Keywords
Online Marketing, Sales, Web solution, Integrated, Golden New Life Diamities