Business support services and the Perfomance of small and Medium enterprises a case of Capmerand Selected Smes Rwanda.

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Kampala International University, College of Economics
The study was conducted to establish the actual role of media in the policy making process in Uganda. It was guided by the following , to examine the effectiveness of media policy making process in Uganda, the level of awareness of government media policies in Uganda and also establish the contribution of media in the policy making process. The study adopted descriptive design which used qualitative and quantitative research methods on a sample of 150 respondents purposely selected from the target population. The major findings of the study were that, most of the policies were compatible to satisfy diverse goals but the policies had a symbolic value and lack funds for implementation, the awareness level was low among the respondents, it was also found out that the contribution of the media in policy making process was low. Based on findings it was recommended that the government should sensitize the public on the importance of participation in policy making process and the media owners should increase the coverage of policy making process in their programmes. Government should provide incentives to those media owners who are making a contribution to the policy making process. Government should not heavily interfere with the functions of the media.
A Thesis Presented to the School of Postgraduate Studies and Research Kampala International University Kampala, Uganda In Partial Fulfillment of the Requirements for the Degree Master of Business Administration
Business support services, Performance, small and Medium enterprises, Rwanda.