Corporate social responsibility and company image in selected Petroleum Companies in Uganda

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Date
2014-11
Authors
OJiambo, Godfrey
Journal Title
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Publisher
Kampala International University, College of Economics & management.
Abstract
This topic of the study was Corporate Social Responsibility and the Company Image in selected petroleum companies in Uganda. The study concentrated at Tullow and Total oil companies. The objectives of the study were to examine the level of corporate social responsibility in terms of company image, to assess the level of company image in terms of corporate social responsibility and to determine the level of significant difference between Corporate Social Responsibility and Company Image. The study employed the descriptive survey design. It was both qualitative and quantitative in nature. The simple random was used to selected respondents from each selected sample from the category of respondents. The community members of Hoima and Bulisa district, the employees of Tullow and Total oil helped the researcher to collect the primary data. From the study findings and the interview discussions, the study found out that CSR and company image constructs shows that the level of Corporate Social Responsibility among respondents in Petroleum companies was Satisfactory in terms of bursaries and environmental conservation. Bursaries were Satisfactory than environment conservation construct of Corporate Social Responsibility. The study noted that the level of company image was rated as Fair. The study found out that there was a significant difference between Corporate Social Responsibility and company image in terms of corporate petroleum companies. The findings revealed that there was significant difference between Corporate Social Responsibility and company image. To enhance Corporate Social Responsibility of respondents, the petroleum companies should emphasize more on environmental conservation for proper waste management, water and environment conservation. The petroleum companies should check procurement processes which are marred by tendencies of corruption and tax evasion scandals.
Description
A Research Dissertation Presented to the College of Satisfactory Degrees and Research in Partial Fulfillment of the Requirement for the Award of a Degree Master of Business Administration of Kampala International University Cert. Petroleum, Gas and Oil Law, Cert. Public Admin and Mgt, Dip Educ (secondary), B. Human Resource Management.
Keywords
Corporate social responsibility, Company image, Petroleum Companies, Uganda
Citation