Adherence to Media Ethics in Participatory Journalism in Selected Universities within Kampala Metropolitan, Uganda
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Date
2024
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Abstract
This research was carried out to evaluate the level of participatory journalism among students from selected universities in Kampala, Uganda, and their adherence to media ethics. Participatory journalism, also known as citizen journalism or collaborative journalism, involves the active involvement of audience members in the news gathering, reporting, and publishing process. The objectives of the study; to assess the impact of participatory journalism on accuracy, to examine how participatory journalism has affected fairness and to evaluate the extent to which participatory journalism has affected confidentiality in reporting, editing and publishing, were to analyze the historical role and impact of participatory journalism, both historically and in contemporary settings, and to understand the factors contributing to its growth, such as technological advancements and media consolidation. With 45.9%, majority of the respondents falling in the 23-27 age range, data was derived through social media surveys and interviews with students, majority (36.7%) being from Makerere University, supplemented by a review of relevant literature. Using a theoretical framework grounded in Press/Media's Social Responsibility theory, the study especially employed qualitative data analysis techniques. The findings indicated that while students actively engage in participatory journalism, there is a varying degree of adherence to media ethics. The study recommended enhancing media literacy programs and fostering a symbiotic relationship between participatory and traditional journalism to improve ethical standards and journalistic quality.