The role of advertisement in the moral degeneration of the youth: case study Nakivubo / ST. Balikuddembe Market Area

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dc.contributor.authorMpagi Alosious, Zorozi,
dc.date.accessioned2020-07-21T12:24:50Z
dc.date.available2020-07-21T12:24:50Z
dc.date.issued2005-07
dc.descriptionResearch report submitted to the Faculty of Social Sciences in partial fulfilment of the requirement for the award of a bachelor in Mass Communication Degree at Kampala International University.en_US
dc.description.abstractThe aim of this study was to analyse the role of media advertising in moral degenerations of the youth. The problem of advertising has been in existence for long in Uganda, despite various measures taken by the Uganda Government and various NGOs to end these problems. The study sample is based on respondents from St. Balikuddembe market in Kampala city. The selected sample includes businessmen and workers; it comprises the male and female. Data were collected through quantitative and qualitative methods. The researcher tried to find out the effects of advertisement in moral degenerating of the society, the youth in particular.en_US
dc.identifier.urihttp://hdl.handle.net/20.500.12306/9924
dc.language.isoenen_US
dc.publisherKampala International University.College Of Humanities and social scienceen_US
dc.subjectAdvertisementen_US
dc.subjectDegenerationen_US
dc.subjectYouthen_US
dc.titleThe role of advertisement in the moral degeneration of the youth: case study Nakivubo / ST. Balikuddembe Market Areaen_US
dc.typeOtheren_US
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